Get ready… get set… Have a Break!

By now, it’s no secret that KitKat® is the Official Chocolate Bar of Formula 1®!

 

We’re more than happy to report that things are officially kicking off in Latin America with the FORMULA 1 GRAN PREMIO DE LA CIUDAD DE MÉXICO 2025 this October, followed by FORMULA 1 MSC CRUISES GRANDE PRÊMIO DE SÃO PAULO 2025 in November of this year. Our partnership will continue to expand globally throughout 2026.

 

This unique collaboration, truly a first of its kind in global motorsport, allows KitKat to inspire F1® world to embrace the break. All along the track, in fan zones, Paddock Clubs and through fun and engaging social media content, KitKat sets the bar for the very best breaks imaginable. KitKat lovers and F1 fans around the world will enjoy exclusive merchandise, in-store activations, exciting prize promotions and limited editions, with everyone being encouraged to join in on all the fun and all the breaks!

 

#HaveaBreak #KitKatF1 #F1