Terms and Conditions for the Competition

Exhibit C

Global Mechanics and Terms and Conditions for the Competition

  1. In-Game Reward: The in-Game Reward for the competition (“Competition”) shall consist of 1 (one) hour of unlimited lives in the Candy Crush Saga® game within the participating Territories (as set out below), except for Canada, United Kingdom, and Australia, where (in each case) the In-Game Reward of unlimited lives shall be valid for a duration of 30 (thirty) minutes.
  2. Territories: Participants must be normally resident in one of the following countries: France, Germany, Spain, Italy, Czech Republic, Poland, United Kingdom, Belgium, Hungary, Netherlands, Portugal, Slovakia, Switzerland, Ukraine, Albania, Austria, Bosnia, Bulgaria, Croatia, Denmark, Finland, Lithuania, Latvia, Montenegro, Norway, Romania, Serbia, Slovenia, Sweden, Saudi Arabia, UAE, Egypt, Iraq, Oman, Bahrain, Kuwait, Qatar, Morocco, India, Bangladesh, Indonesia, Malaysia, Thailand, Singapore, Philippines, Vietnam, South Africa, Australia, Brazil, Chile, or Canada.
  3. Frequency Cap: Each Candy Crush Saga user account shall be eligible to redeem the In-Game Reward once per week. The frequency of redemption shall be limited to once per week for each user account.
  4. Maximum Redemptions: The total maximum number of In-Game Reward redemptions per Candy Crush Saga account for this Competition shall be 24.
  5. Redemption Expiry Date: Redemption period is 12 months, starting from July onwards until December (depending on Territory). Redemption expiry dates apply and differ by Territory. Any redemptions outside the redemption periods in the respective Territories may not be accepted.
  6. Tangible Prize: In select Territories, participants shall have the opportunity to win tangible prizes in addition to the In-Game Reward. The specific tangible prizes, eligibility criteria, and any additional terms and conditions related to the tangible prize shall be subject to KitKat’s discretion.
  7. Account Eligibility: Only Candy Crush Saga accounts in good standing and with no undisclosed violations of King's Terms of Use (https://www.king.com/termsAndConditions) may use or redeem the In-Game Reward. This means that accounts that are banned or otherwise restricted in any way are not eligible to use the In-Game Reward. Minimum age to play Candy Crush Saga is 13. Please see King’s Terms of Use for more information.
  8. KitKat Prize Eligibility: Eligible participants are natural persons who are at least 18 years old and resident in one of the Territories set out above. Each participant may only participate on its own behalf. Participants who use illicit tools or otherwise gain advantages through manipulation are excluded. Additionally, Participants may not use or take advantage of any exploit or vulnerability in Candy Crush Saga which is not expressly authorized by King.com Ltd, or would reasonably be considered to not have been intended by King.com Ltd. Participants who breach these terms and conditions may be excluded from the Competition and Candy Crush Saga, and any In-Game Rewards may be forfeited.
  9. In-Game Reward and Tangible Prize Limitations: The In-Game Reward may only be used within Candy Crush Saga, and both the In-Game Reward and Tangible Prize cannot be transferred, exchanged, refunded, or redeemed for cash.
  10. Use of the In-Game Reward is subject to King’s Terms of Use (https://www.king.com/termsAndConditions).
  11. Change of Rewards/Prizes and Early Termination of the Competition: KitKat reserves the right to change any prizes or rewards, suspend or cancel the promotion at any time without notice or to change the terms and conditions during the promotion. Earned profit claims remain unaffected. A termination or interruption may only take place for factual reasons (e.g. manipulation or technical errors in connection with the operation of the website) or for legal reasons a proper implementation of the action can no longer be guaranteed.

Redemption Flow for In-Game Reward:

To redeem the In-Game Reward, participants shall follow the following steps:

  1. Participant shall scan the QR code on KitKat packaging.
  2. For Territories where Tangible Prizes are offered, participant will be directed to a microsite displaying the Competition form to enter the sweepstake and a deeplink to Candy Crush Saga in order to redeem the In-Game Reward without participating in the sweepstake for a Tangible Prize. If the participant wishes to enter the sweepstake for a Tangible Prize, they must complete the details in the Competition form and click on “ENTER”, after which participant shall receive a confirmation screen indicating the successful submission of the entry along with a deeplink to Candy Crush Saga in order to redeem the In-Game Reward.  
  3. For Territories where only the In-Game rewards are available, participants who already have Candy Crush Saga installed and meet the eligibility requirements will be automatically directed to Candy Crush Saga, where the in-Game Reward shall be automatically redeemed.
  4. If the participant redeeming their In-Game Reward does not have Candy Crush Saga mobile application installed, they will be redirected to their relevant application store and invited to download the Candy Crush Saga game. Upon opening the Candy Crush Saga game, they will automatically redeem the reward.
  5. Flexibility in Delivery: KitKat and/or its Competition partners may change how the In-Game Reward is delivered if deemed appropriate, acting reasonably.
  6. Promotion Management: The promotion is managed by KitKat. For any questions or inquiries about the promotion, participants should contact KitKat directly.